Aligned & Amplified - AI-Powered Business Systems for Wellness-Minded Founders

Real Coaching. Real Results.

This is what happens inside our weekly hot seat calls.

You Didn't Build the Business
to Become the Bottleneck.

Strategic marketing that actually converts.
Agentic AI systems that run your operations while you're with clients.
A&A is where founders stop doing the work of a machine - and start building a business with real infrastructure.
This isn't 2024 anymore.

Start Building - $149 USD/month Cancel anytime. No contracts. No guilt trips.

Your nervous system wasn't designed to be a CRM.

Alicia Hagen teaching marketing strategy at a conference
Kelly Wotherspoon speaking at a leadership conference to a full room

Kelly Wotherspoon - AI Systems Architect

Let's be honest about what's really happening...

You're brilliant at what you do. Your clients trust you with their results. But the business side?

  • Your income looks like a heart monitor - great month, then crickets, then panic
  • You have 8 tools that don't talk to each other and a "CRM" that's actually a Google Sheet you forget to update
  • Courses collecting digital dust because you bought the information but never had the support to implement it
  • You've heard about AI but everything you've seen feels generic, sterile - nothing like how you'd actually run your business
  • You're publicly preaching balance while privately burning out
  • You didn't leave your 9-to-5 to build yourself a prettier prison

What if the smartest thing you could do...
is build the infrastructure?

Systems = Capacity

You stop working until midnight. Your operations run whether you're at the desk or not. Agentic AI handles the follow-ups, the scheduling, the content - you get your evenings back.

Marketing = Visibility

The people who need what you offer can't find you if you're buried in admin. More visibility means more impact.

AI = Leverage

Your AI assistant sounds like you at 2am because we build it FROM your voice. Agentic systems that qualify leads, nurture prospects, and create content - all running in the background. This is 2026 AI, not chatbots.

Every hour on admin is an hour not spent with clients, on strategy, or living your life. The smartest founders aren't working harder - they're building infrastructure that compounds.

Alicia Hagen Kelly Wotherspoon

Meet Your Mentors

The strategy and systems behind Aligned & Amplified.

Three Pillars. Zero Gaps.

Marketing expertise. Mentorship. AI-powered support. No other program in this space has all three.

Alicia Hagen - Marketing Strategist
Alicia Hagen
The Strategist

30+ years of marketing expertise distilled into modules that actually make sense. Business fundamentals, funnels, paid ads, ethical sales. You won't get to hide from the numbers.

Kelly Wotherspoon - AI Systems Architect
Kelly Wotherspoon
The Systems Architect

AI systems architect who runs multiple businesses powered by 40+ agentic AI systems. Builds complete business infrastructure live on camera. If you've never seen someone deploy an AI agent in real time - you will here.

Echo
Your AI Coach

24/7 AI companion trained on the entire A&A curriculum. Ask anything about the course content, get help writing copy, plan your next launch. Like having Kelly and Alicia in your pocket. Except Echo doesn't sleep.

Try Echo. Right Now.

Ask Echo anything about growing your business.

Echo
Your A&A AI Coach

This is a demo with limited messages. A&A members get unlimited 24/7 access.

Everything You Need. Nothing You Don't.

Two expert tracks. Progressive modules. Strategy meets systems.

Module 1
Laying the Business Foundations

Vision, branding, financials, and goal setting. The foundation every scalable business needs.

Module 2
The Inner Operating System

Founder development, routines, mindset, and performance protocols. Your business grows to the level of your operating standards.

Module 3
Strategy & Authority

Audience clarity, emotional hooks, content that builds trust, and ethical selling that converts.

Module 4
AI Foundations

ChatGPT, Claude, Gemini, Perplexity. Prompting mastery. Setting up your AI workspace from scratch.

...and so much more.

Content creation. Conversions. Agentic AI systems and custom automation. Image, video and voice generation. Scaling with real infrastructure. Plus bonus modules on CRM, Meta Ads, and Google Ads.

Your First 30 Days

Start Your Modules

Access all training immediately. Self-paced, start where you need to.

Meet Echo

Your AI coach. Instant answers to any question, 24/7.

Join the Community

Connect with founders who get it. No judgment, no competition.

Apply for Your Hotseat

Live coaching from Kelly and Alicia. Real eyes on YOUR business.

Is This For You?

This is for you if...
  • You're into wellness, biohacking, breathwork, or holistic practices - AND you're building a business
  • Tired of inconsistent income and ready for systems that create spaciousness
  • You know you need AI but don't trust most people teaching it
  • Have bought courses before and never finished them (live support changes everything)
  • You want to be respected as strategic AND values-driven - not one or the other
  • A practitioner, consultant, coach, creator, or service provider at ANY stage
This is NOT for you if...
  • Looking for a shortcut without the work (we build, not wish)
  • Not willing to implement (we coach you but can't do it FOR you)
  • Think marketing is inherently manipulative
  • Want "crush it" / "10X" / bro-marketing energy (wrong room)

Your Investment

$149 USD /month
  • Full access to 22+ training modules
  • Echo - AI-powered coaching (24/7)
  • Live weekly coaching calls
  • Hotseat coaching with Kelly & Alicia
  • Private community
  • Templates, frameworks & automation library
Join Aligned & Amplified

Cancel anytime. No contracts. No guilt trips.

Questions? We've Got You.

Aligned & Amplified is a business acceleration membership created by Kelly Wotherspoon and Alicia Hagen for founders who want strategic marketing that converts and agentic AI systems running their operations. The program combines 22+ self-paced training modules, Echo - an AI-powered coaching companion, a private community, and weekly live coaching sessions. It's the only program that bridges proven marketing expertise (Alicia's 30+ years), hands-on AI systems building (Kelly's 40+ deployed systems), and live mentorship - all for $149 USD/month with no contracts.
You figured out how to build a business from nothing with resourcefulness and a phone. AI is just another tool. Kelly built every module specifically for non-tech people. Everything is step-by-step with live support if you get stuck. The founders inside started exactly where you are.
That's exactly why A&A isn't a course you watch alone. We have live calls, hotseats, a community that actually shows up, and Echo - your AI coach who's available when you need a push at 10pm on a Tuesday. You're not alone in a portal. We see you.
AI doesn't replace your craft - it protects it. Right now, you're spending creative energy on admin. THAT is what's draining you - not the technology, but the fact that YOU are doing the work of a machine. Kelly teaches you to use AI in a way that sounds MORE like you, not less. Your AI assistant sounds like you at 2am because we build it from your voice. And with agentic AI in 2026, these systems don't just respond - they act. They follow up with leads, book calls, create content, and report back. Autonomously.
All calls are recorded and available inside the membership. But we encourage you to prioritize them - that's where the real breakthroughs happen.
This isn't a 47-module curriculum you need to binge. You pick the ONE thing that's your biggest bottleneck, and we solve it. Most members spend 2-3 hours in their first week and save 5+ hours every week after. This membership gives you time BACK.
We hear you. Membership fatigue is real. But A&A is the membership that REPLACES others - not adds to the pile. One place for your marketing strategy, your AI systems, your templates, your community, and your weekly coaching. Cancel the four tools you're paying for separately.
A&A is for founders at all stages - from pre-launch to expanding past $15K/month. The business can be anything - it's the person we serve, not the niche. The self-paced modules meet you where you are, and the live coaching addresses your specific challenges.
Most AI education is built by tech people for tech people. Most business programs have zero AI. A&A is the bridge - built by founders who run real businesses, who understand your values, and who are deploying agentic AI systems right now. No other program combines proven strategic marketing (Alicia's 30+ years), live AI systems building (Kelly's 40+ deployed systems), AND a 24/7 AI coaching bot (Echo) all in one membership. And we're in 2026 now - agentic AI means your systems don't just respond, they act autonomously.
Yes. No contracts, no cancellation fees, no guilt trips. Stay because it's working, not because you're locked in.
Kelly Wotherspoon

The opposite of burnout isn't rest. It's infrastructure.

You're too good at what you do to spend your best hours on admin. Your clients can't find you if you're buried in follow-ups and content scheduling. You don't need more information - you need the right systems, the right strategy, and people who'll hold you to a higher standard every week. Strategic marketing that converts. Agentic AI that runs while you sleep. What if your business finally had real infrastructure?